Patanjali Divya Jal Distibutorship (Packaged Drinking Water) to be launched during this Diwali – FMCG Franchise

Published Date - 28 March 2018 01:39:45 Updated Date - 28 March 2018 01:44:33

Patanjali Ayurved Ltd, promoted by yoga guru Baba Ramdev, is one of the fast moving consumer goods companies (FMCG) that has been successful in creating its robust nationwide presence. Through this write-up, we will give an insight about the lucrative business opportunity that the brand offers.

Patanjali is inviting application forms to become area wise distributor of Divya Jal – Patanjali FMCG Franchise. This new packaged drinking water will replace the existing giants like Bisleri in the fast moving consumer goods (fmcg) market. The mineral water price of divya jal price is expected to remain lower than the water bottle price of other companies. People can apply for Patanjali Divya Jal Distributorship in Delhi-NCR, Punjab, Uttar Pradesh, Uttarakhand & Haryana.

Patanjali, which had a turnover of Rs 2,000 crore in FY15, is now eyeing at doubling its revenue to Rs 5,000 crore in FY16. The growing appeal, promotion and awareness of ayurved products coupled with factors like affordable price points and Indianness in products is boosting sales and ramping up revenues for the brand. It is one of the rare franchise brands which touch the rural as well urban masses with same zest.

The home-grown ayurvedic franchise brand is now giving tough competition to the leading FMCG players like Colgate-Palmolive, Nestle, Dabur and HUL with its wide array of products including toothpaste, shampoo, toothbrush, instant noodles, tea, jam, corn flakes, spices, pulses, Chyawanprash and beauty products. These products put Ramdev’s franchise brand in direct contest with these industry majors.

This FMCG Firm will hit the market in Summer Season this year. Divya Jal drinking water price is quite low and is of high quality. Patanjali is India’s Leading FMCG brand and now is venturing into packaged drinking water.

Patanjali will launch this divya jal packaged water brand in all Stock Keeping Units (SKUs) – 250 ml, 500 ml, 1l, 2l, 5l and 20l. Interested candidates can apply to become patanjali distributor for divya jal packaged drinking water.

How to get patanjali franchise of Divya Jal

After making a huge market of his products Yoga guru Baba Ramdev is ready to launch ‘Nirmal Jal’ this summer.Patanjali Ayurved, which had a year ago announced that it will launch Divya Jal, has now begun the way toward welcoming distributorship for its bundled drinking water crosswise over key markets in the nation.So in this post you will know How to get patanjali franchise of divya jal.

Ramdev’s representative S.K. Tijarawala has said that Divya Jal would be accessible across the nation more than three to a half year, however, declined to reveal its cost.At the point when reached by DNA Money, Ramdev’s representative S K Tijarawala was not accessible for remarks on the product pricing details related to the organization’s bundled drinking water mark Divya Jal.

The packaging will start in Patanjali’s plants at Haridwar and Lucknow.This firm will likewise be in charge of appointing and selecting distribution partners in view of their experience, mastery, system, and framework required for Patanjali’s bundled drinking water mark.

The plant has been packaging drinking water under Patanjali Ayurveda’s sister concern Patanjali Gramodyog, yet it was not sold in the market.

The sales target for 2018-19 is set at Rs. 1,000 crores.The bundled drinking water, Tijarawala had said a year ago, is being sourced from the lower regions of Himalayas.The bundled drinking water mark Divya Jal, as indicated by Patanjali, will be launched in all stock keeping units (SKUs),’ the organization said in its correspondence.

Patanjali Ayurved, with incomes of over Rs 10,500 crore in 2016-17, had reported that it will dispatch Divya Jal in the Indian market in August 2017.

Patanjali Divya Jal Distributorship Application Procedure

Divya Jal Packaged Water Brand will remain in direct competition with NourishCo and Qua companies. In addition, divya jal will face indirect competition from Bisleri, Bailey, Aquafina, Kinley, Oxyrich and Rail Neer.

To apply for Patanjali Divya Jal Distributorship, candidates can send an e-mail to or can contact +91 90827 12453/54/55/ 011-40158477. All the interested candidates can send an email with details – current business background, area of distribution, number of retail outlets covered, details of vehicles, manpower and godown space.

Individuals who are applying to become patanjali packaged drinking water distributor must see the eligibility criteria before applying for Patanjali Divya Jal Distributorship:-

  • Individuals must be experienced in Water & Beverages distribution.
  • Sound Reputation and Financial Background
  • Adequate Godown and Vehicle Infrastructure.

In addition to this, Experienced Sales Personnel and Plant Quality Executives can also apply with their CVs.

How to get the Franchise?                                                                 

If you want to take distributorship of Patanjali’s Divyajal then contact via a phone number or email id.According to the advertisement of Patanjali if you want to be a distributor of Patanjali Divyajal then contact to 9082712455 / 011-40158477 and ask for further process.You can also send email to or After contacting, the company will send you a distribution form to your id and you have to fill the form in Hindi or English send the form to above email ids.And then the officer will be communicated to you about your work experience, economic condition, and workforce.

If you request for distributorship and you got selected then within 30 to 35 days process will be completed.

So, Are you interested in taking the franchise of Patanjali Divyajal?


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Important Notice for Patanjali Divya Jal Franchise

All the candidates are advised not to transfer any money through online mode (NEFT / RTGS / Paytm) or offline modes for the patanjali distributorship. For more details, visit the official website –

Opportunity in store

With an aim to have pan-India expansion, Patanjali will be tapping the franchise model for growing its network. The brand has got a great response from rural and urban areas alike as Patanjali franchise outlets can be seen opening fast. It currently runs about 4,200 centres and aims to open 1,000 more outlets by March this year.

“People have given a very good response to our products. Not just as consumers but also as entrepreneurs, they prefer our stores and products. They are going for Patanjali as they are experiencing the benefits of the brand and are getting cured from various ailments and problems. We hope to open 1,000 more centres March,” says Pankaj, Department Head, India, Swadeshi Vibhag.

To open a franchise outlet of Patanjali, one has to invest between about Rs 7-15 lakh and an area of about 300 to 1,000 sq.ft is required. A franchisee can set up the store in rural, semi-rural or urban area as well. The brand has also recently launched 12 mega stores, which are opened in metro cities mainly.


“We plan to open 100 more mega stores in the near future. It entails an investment of around Rs 50-70 lakh and about 2,000 sq.ft area is required for opening these stores,” he adds. The mega stores are big, modern, convenient and cater to the need of the metro consumers. These centres are going to generate franchise opportunities for interested franchisees.

The Haridwar-based firm has also refurbished its website which is the only online space where the Patanjali products are sold. The brand so far has no plans to tie-up with any e-retailer for sales of its products.


shivam kumar


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Sab ko Mera Pranam, I am Staying in Hyderabad. I am interested to take Divya Jal Franchise through FranchiseIndia. What is the process to take a franchise in Hyderabad.



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